Metaverse in Media and Entertainment Market High Demand, Recent Trends, Future Growth, Research Forecast to 2030

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The study explores in detail the recent trend that is rapidly gaining momentum in the metaverse in media and entertainment

VANCOUVER, BRITISH COLUMBIA, CANADA, April 20, 2022 / — The growing popularity of metaverse platforms for entertainment purposes such as games and sports, advances in immersive AR and VR technology, and the growing penetration of high-speed internet connectivity and smartphones across the globe

The integration of metaverse in media and entertainment can allow brands to express themselves and interact with consumers in ways that reduce marketing costs and eliminate geographic limitations. The rapid growth and increase in the number of virtual events and digital innovations in the Metaverse, the increasing adoption of the Metaverse by key companies to establish their presence in virtual worlds, and the growing need for customer experience engaging and immersive are some of the key factors expected to drive the market revenue growth over the forecast period. The metaverse platform for the entertainment industry facilitates the development of a platform filled with user- and artist-created content instead of hosting platforms, which should create many opportunities for creation of creative content. Furthermore, the rapid adoption of advanced technologies to create digital collectibles in the metaverse to provide better experiences is another factor that is expected to further fuel the market revenue growth in the future.

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Metaverse combines key attributes and elements from gaming, social media and video communication to develop innovative experiences that blend different digital media experiences on a single platform. Metaverse allows for the creation of a persistent place where many artists can perform in an environment that resembles live concerts in real time. Virtual concerts and events have allowed artists to cover losses caused by shutdowns and social distancing during the pandemic. Metaverse also allows greater flexibility and visibility for users while attracting a significantly large audience for artists. The rapid popularity of NFTs in the Metaverse is a key driver of Metaverse adoption in the media and entertainment industry. NFTs allow artists to have greater control over their art and merchandise and allow them to monetize their art seamlessly and efficiently. Metaverse also has the ability to augment experiences of 3D and 4D cinemas, which is expected to further contribute to market revenue growth in the future. However, the legal challenges associated with authenticating digital collectibles, low awareness and acceptance of the metaverse in some countries around the world, and growing concerns about user privacy and the side effects of VR and AR devices are factors. which can potentially hamper the revenue growth of the market. to some extent during the forecast period.

The report examines in detail the growth opportunities, challenges, market drivers and restraints, limitations, threats and requirements of the Metaverse in Media and Environment market. The study further assesses the regional market as well as the international market to get an insight into the scope of the market. The report also offers estimates and forecasts on the market segment and sub-segments showing promising growth in the forecast timeline. The report also provides deeper insights into the technological advancements, industrial landscape, and emerging product and technological developments in the Media and Environment Metaverse market. It offers fruitful business insights to help companies capitalize on lucrative growth opportunities.

The report further offers comprehensive SWOT analysis and Porter’s Five Forces analysis to offer a better understanding of the competitive landscape of the industry. It also covers the strategies adopted by prominent players such as mergers and acquisitions, collaborations, joint ventures, product launches and brand promotions, among others. The report aims to provide readers with a comprehensive understanding of the relevant characteristics of the industry.

Key Players profiled in the report are:

Hungama Digital Media


Overactive media





AdQuire Media

atomic universe

Aomen City



Additionally, the report provides a comprehensive overview of the Media and Environment Metaverse market along with the product portfolio and market performance. The report offers key insights on market share, supply chain analysis, supply and demand ratio, import/export details, and product and consumption patterns. For better understanding, the report is further segmented into sections such as product types offered by the market, application spectrum, companies, and key geographical regions where the market has established its presence.

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The analysis of the segments and their growth projection is carried out by historical and current in-depth analysis of the market scenario. In addition, the report provides details about the factors and characteristics of the Media and Environment Metaverse market that are expected to drive the growth of the industry in the coming years.

For the purposes of this report, Emergen Research has segmented the global media and entertainment market metaverse based on technology, product, end-use, and region:

Technology Outlook (Revenue, USD Billion; 2019-2030)


Artificial Intelligence (AI)

Augmented Reality (AR)

Extended Reality (XR)

Virtual Reality (VR)

Mixed Reality (MR)

Internet of Things (IoT)

Product Outlook (Revenue, USD Billion; 2019-2030)



Digital assets


End-Use Outlook (Revenue, USD Billion; 2019-2030)

Film production companies

music labels

OTT platforms

TV broadcasters



Key questions answered by the report:

What is the growth rate of the Metaverse in Media and Environment market? What is the anticipated market valuation of Metaverse in the Media & Environment industry by 2030?

What are the key factors driving and restraining the growth of the Media and Environment Metaverse market?

Who are the major players operating in the market? What are the main strategies adopted by these companies?

What are the major opportunities and growth prospects for the media and environment metaverse industry during the forecast period?

Which region is expected to show significant growth in the coming years?

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Emerging research
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