Zuckerberg spat out the model and blocked all information in Australia on Facebook. There is no doubt that Bragging will feel some effect here, but it’s a bigger kick in the teeth for Aussie artists and all the promoters and theaters that back them.
Artists and their teams rely on us to tell their stories and market their ads, and right now, a great way to share data and results is through Facebook. Now, Facebook has deprived these people of the ability to spread stories about themselves and market that content to their fans.
We saw this coming from Facebook:
We started to prepare for that day in 2020. When industry whispers turned to severe threats, we launched The Brag Observer, our newsletter network.
We have launched newsletter categories for fans of Live Music, Comedy, Gaming, Food & Drink, Vegan, Travel, and more. We are always growing our category list through a fan voting system where our fans have requested newsletters based on what they like.
This platform has grown to 300,000 fans who receive all the latest stories from tours, festivals and artists straight to their inbox.
It allows us to continue doing the work that we do with artists and promoters, and also allows fans to not miss a thing, or see only what Zuckerberg allows them to do.
Brag Media publications such as Tone Deaf, Rolling Stone Australia, Variety, The Industry Observer and Don’t bore us all distribute their content through The Brag Observer.
If you would like to continue supporting Australian music and Australian music journalism, please sign up for the Brag Observer newsletter.